Strategy & Tips
Meet Above Creative Events: Our Approach | a.c.e
24 September 2026
Meet Above Creative Events: Our Approach to Corporate Events
If you've read a handful of our articles, you've probably picked up the basics: Above Creative Events is a Kuala Lumpur based agency, we work with GF500 companies, GLCs, MNCs and PLCs, and we're Southeast Asia's first Certified B Corporation event agency. What that doesn't tell you is how we actually got here, or how we think about the work day to day. This one is less of a guide and more of an introduction, written the way we'd actually explain ourselves to a new client over coffee.
How We Got Here
Above Creative Events was founded in 2007 as an events business built on the usual foundations: planning, production, and execution. What's changed since then is less the core service and more the range around it.
2019 to 2021
We invested early in digital event tools and virtual event technology, which meant we were positioned for it when demand for virtual and hybrid formats surged. We diversified further into video, audio production, and broadcast solutions during this stretch.
2022 to 2023
We put automation into our internal processes to work smarter at scale, and formally embedded environmental, social, and governance practices into how the company operates, not just how we advise clients.
2024 to 2025
We expanded into Singapore, took on Global Fortune 500 clients at that scale, and kept building on the standards we'd set for ourselves the years before.
What We're Actually Trying to Do
Our purpose, in the words we actually use internally, is to be Magic Makers: to transform imagination into reality so that our clients' events become the talk of the town. Our vision is more specific: to be the most preferred conference management partner for GLCs, MNCs, PLCs, and corporates across the region.
Neither of those is just a slogan on a wall. They show up in small ways, like how much creative latitude our team pushes for in a proposal, and in bigger ones, like why we built ESG practices into our operations well before it became a competitive expectation in this industry. When those two things pull in different directions, which happens more often than you'd expect, the vision is usually what settles the argument.
The Values That Shape How We Work
We work from six core values, and they're deliberately a little blunt rather than corporate-sounding.
Go All Out
Half-measures don't produce memorable events. If we're taking something on, we commit to it properly.
Fun & Energy
Event production is genuinely demanding work. Keeping the energy up is part of how the team sustains the pace it requires.
No Square Work
We push against doing things the expected way just because it's expected. Predictable is rarely memorable.
Deliver Wow
The bar isn't "it went fine." It's whether guests are still talking about it afterward.
Learn, Share & Growth
Every event teaches the team something. That only compounds into better work if it actually gets shared internally.
Care & Love
For clients, for each other, and for the communities our events touch. This is also where our B Corp commitments connect back to day-to-day decisions.
Where We Stand Today
Above Creative Events is Certified through B Lab's rigorous B Impact Assessment, which measures a company's impact on its workers, community, environment, and customers against a verified minimum score. Being the first corporate event agency in Southeast Asia to meet that standard isn't a marketing line for us, it's a standard we get re-assessed against.
That commitment sits alongside a fairly active 2025: wins at the Malaysia Business Events Awards across Event Excellence, Event Management Excellence, ESG Practices Excellence, and Community Service Excellence, plus recognition at the Star Outstanding Business Awards and Top Employer Awards. You can see the complete list on our credentials page, alongside the full range of corporate events we manage.
It also lines up with a broader shift in how companies choose event partners. Deloitte's research on ESG progress found that the overwhelming majority of executives now report active progress toward sustainability goals, which increasingly extends to how they choose the vendors and partners representing their brand.
Frequently Asked Questions
1. When was Above Creative Events founded?
In 2007, in Kuala Lumpur. We've since expanded to a second office in Singapore.
2. What does "Magic Makers" actually mean?
It's our internal shorthand for our purpose: turning a client's imagination into a real, executed event that becomes genuinely talked about, not just attended.
3. Is Above Creative Events only for large multinational clients?
No. We work across GF500 companies, GLCs, MNCs and PLCs of varying sizes. The common thread is corporate events with real stakes attached, not necessarily company size alone.
4. What makes a.c.e a Certified B Corporation?
We're independently assessed against B Lab's standards for our impact on workers, community, environment, and customers, and re-certify periodically to maintain that status.
5. Does a.c.e work outside Malaysia?
Yes. Alongside our Kuala Lumpur headquarters, we operate a second office in Singapore, and our client base spans the wider region rather than Malaysia alone.
How do I start a conversation with Above Creative Events about an event?
Reach out through our contact page, and we'll set up a consultation to understand what you're planning and whether we're the right fit.
Working With Us
Above Creative Events isn't trying to be every kind of agency. We're built specifically for corporate events where the stakes are real: conferences, leadership summits, townhalls, and large-scale gatherings where the client's brand is genuinely on the line. That focus is deliberate. Spreading across every event category tends to dilute the depth needed for high-stakes corporate work.
If that's the kind of event you're planning, our history, values, and current standing should give you a reasonably honest picture of who you'd be working with.
We'd rather you know exactly who we are before you sign anything, not after.
If you'd like to talk through your event, get in touch with the a.c.e team and we'll take it from there.
a.c.e is the 1st Certified B Corp Corporate Event Agency in Southeast Asia, meeting B Lab's integrated social, environmental, and governance standards.
a.c.e is also an award-winning events agency specialising in conferences, leadership summits, corporate townhalls and large-scale multinational events. Since 2007, a.c.e has been known as the "Magic Makers", combining creative ideas with disciplined execution to bring events to life for GF500, GLCs, MNCs and PLCs. We transform imagination into reality so that our clients can strengthen their brand and amplify their market presence.
If you need any service in any aspect of event planning, drop us a message or an email. Visit our website to know more!